STARBUCKS LEADERSHIP EXPERIENCE – LAS VEGAS STRIP TAKEOVER

When Starbucks came to Vegas, they didn’t just show up, they showed OUT. For their exclusive Leadership Experience event, the brand took over every single marquee in Spotlight Outdoor’s Las Vegas Strip network, including our towering I-15 marquee facing the freeway crowd rolling in from SoCal. Across 7 days, Starbucks dominated the city’s most iconic corridor with full-screen creative showcasing their mission, values, and unmistakable brand voice.
142,272 plays. 42.4 million impressions. One unforgettable week. This is what it looks like when the world’s most recognized coffee brand meets the most high-impact media on the Strip.

Starbucks_Bellagio_pic1_SpotlightOutdoor.jpg
Starbucks_CaesarsPalace_pic1_SpotlightOutdoor.jpg
Starbucks_Cosmopolitian_pic1_SpotlightOutdoor.jpg
Starbucks_Cosmopolitian_pic2_SpotlightOutdoor.jpg
Starbucks_Harrah_s_pic1_SpotlightOutdoor.jpg
Starbucks_Harrah_sEndCap_pic1_SpotlightOutdoor.jpg
Starbucks_i15_MandalayBay_pic2_SpotlightOutdoor.jpg
Starbucks_Lids_pic1_SpotlightOutdoor.jpg
Starbucks_MandalayBay_pic3_SpotlightOutdoor.jpg
Starbucks_MGMGrand_pic3_SpotlightOutdoor.jpg
Starbucks_NYNY_pic2_SpotlightOutdoor.jpg
Starbucks_Paris_pic1_SpotlightOutdoor.jpg
Starbucks_Paris_pic3_SpotlightOutdoor.jpg
Starbucks_ParkMGM_pic3_SpotlightOutdoor.jpg
Starbucks_PlanetHollywood_pic1_SpotlightOutdoor.jpg
Starbucks_PlanetHollywood_pic5_SpotlightOutdoor.jpg
Starbucks_TheLINQ_pic2_SpotlightOutdoor.jpg
Previous

Atlan, Las Vegas Strip marquees, conference takeover
Next

NETAPP – CONFERENCE WEEK CAMPAIGN + 3D ANAMORPHIC