THE VEGAS STRIP TOWER NETWORK
The Future of Street-Level Digital Advertising on the Las Vegas Strip
Premium LED technology meets proven high-traffic locations in a connected format that is finally making the Strip easier to plan, easier to buy, and more powerful than ever.
Whether you prefer personal guidance from our Sales team or the convenience of programmatic booking, the VSTN gives you access to the most strategic digital footprint on Las Vegas Boulevard.
The Game Has Changed
From static to strategic.
What began as Spotlight Outdoor’s successful wrapped elevator towers is evolving into something unprecedented on the Strip: a unified network of large-format, street-level LED screens available through both direct sales and your preferred DSP.
Supported by Vistar Media’s enterprise technology, the VSTN enables smarter campaign delivery, simple activation options, and the ability to reach the Strip’s most attentive audiences with precision.
This is premium Las Vegas OOH, built for the way buyers plan today.
MEET THE VSTN “ALL-IN”
All six Phase 1 towers, fully illuminated by the end of 2025
Caesars Strip North (LV Blvd & Flamingo, facing north)
Cromwell Strip North (LV Blvd & Flamingo, facing north)
Caesars Corner West (Flamingo & LV Blvd, facing west)
Cromwell Corner East (Flamingo & LV Blvd, facing east)
Horseshoe Corner East (Flamingo & LV Blvd, facing east)
Showcase Strip North (LV Blvd & Park Ave, facing north)
Book through our Spotlight Sales team for customized recommendations and strategy, or buy programmatically via your preferred DSP for fast, flexible planning.
Phase 2 begins in 2026, completing the full set of 13 towers and adding new locations beyond today’s footprint.
Why These Digital towers dominate the strip
LOCATION: Prime pedestrian bridge endpoints at the Strip’s highest-traffic intersections
SCALE: 38-foot structures with 27-foot-tall LED screens
VISIBILITY: Eye-level impact for pedestrians, plus clear sightlines to hotel rooms and vehicle traffic
AUDIENCE: Vegas visitors in their longest dwell-time zones, from leisure tourists to convention attendees
BUYING POWER: Available through both traditional Sales channels and programmatic DSPs
SMART DELIVERY: Vistar-powered capabilities for real-time, data-driven campaigns
This is digital OOH built for both simplicity and scale.
Impact by the Numbers
· 69,000+ vehicles travel the Strip daily
· 418,900 visitor-walking hours per day
· 3.6 hours average visitor walking time on Strip
The Competitive Edge
CONNECTED: The largest programmatic large-format digital billboard network on the Strip
PREMIUM LED: Crystal-clear visual quality designed for motion-rich creative
FLEXIBLE: Buy directly with guided support or plan programmatically with your DSP
STRATEGIC: Target specific intersections or cover the full six-unit Phase 1 network
PROVEN: Built on tower structures that have delivered for advertisers since 2017
Reserve Your Space On This Incredible New Network Today!
Our Sales team is ready to help you build the perfect Las Vegas campaign, whether you want full-network impact or strategic placement at key intersections.
