The south end of the LV Strip is a key corridor for MGMRI OOH marketing efforts. Once Spotlight Outdoor launched the Lids Digital Spectacular, MGMRI identified the location as a primary opportunity to deliver their message in the most memorable way.  MGMRI’s Iconic 3D Lion is roaring through the screen, while the company’s finest amenities serve as a backdrop.  This anamorphic delivery is one of the finest on the Las Vegas Strip in years, creating a memorable visual for all tourists.