Blue Man Group

Blue Man Group launched their “See For Yourself” campaign in January 2023. The clever ad campaign features the Iconic Blue Man Group figures in multiple advertising sets, in stimulating fashion; disrupting reality. Spotlight’s Touchdown Towers serve as platform to showcase the use of 3D binoculars, to 2D cut out of boxes being hurled and even a Blue Man looking through a box with a flashlight.   The permanent takeover of Tropicana Ave intersection with three high impact Touchdown Towers has been a tremendous success for BMG.